Citroen Latest News – Wild Rubis

WILD RUBIS: A JEWEL OF A DS

Wild Rubis is the latest expression of the DS line, joining the DS3, DS4, DS5 and the
Numéro 9 concept car. It sublimates the genes of the DS line, with its unique style,
sparking our imagination and our emotions, with a touch of sophistication and an
exceptional finish. The Wild Rubis concept car is the forerunner of the future DS SUV.

This unique and captivating take on the SUV is a subtle combination of power
and refinement. A strong and bold statement, this latest chapter in the story of the
DS line, is as wild and rebellious, as it is refined and sophisticated.

A real jewel with a hypnotic stare. Designed to be driven by the full-hybrid, plug-in
technology, the Wild Rubis concept car is packed with technological innovations.

 

 

A NEW EXPRESSION OF FRENCH LUXURY

Designed in Paris, the world’s fashion and jewellery capital, the Wild Rubis concept car is
a new expression of DS line. Its unique profile combines the powerful lines of an SUV with
the refined codes of the DS line.

Wild and rebellious, yet refined and sophisticated. Its power is offset by the shapely profile
and attractive details. The thoroughbred silhouette is decorated with a unique chrome
signature on the side. The roof bars accentuate the impression of height, while hinting
at a sense of power and drive, before blending into the bodywork and flow of the profile of
the rear wing.

 

A HYPNOTIC STARE

Wild Rubis is a subliminal expression of the new front-end identity inaugurated by the
Numéro 9 concept car. The front of the car is characterised by the three-dimensional relief
of the radiator grille, decorated with a DS emblem that is underlined by a shaft of light.

The grille then flows into the unique full-LED headlights, made up of three mobile lighting
modules, surrounded by scrolling indicator lights at the base and a tuning fork-shaped light
signature on the edge. A real jewel that gives the Wild Rubis a bold, hypnotic and unique stare.

 

A UNIQUE SIGNATURE

The new arrangement of the lights at the rear appears to be part of the raised tailgate.
Just like a jewel, the glass of the rear lights is encased in chrome, further enhancing the
light signature. The sense of perfection is heightened by the subtle lighting effect on the
DS emblem, creating an impression of depth. The foot of the sculptural rear tailgate is
highlighted by the chrome finish, incorporating the twin exhaust pipes.

 

 

THE VERY ESSENCE OF THE DS LINE

Every detail has been addressed with the utmost care, making the Wild Rubis concept car a
worthy heir to the 1955 DS that embodies all the refinement of the DS line in style. All the
distinctive traits of the DS line are concentrated in this concept car. The hues and materials
of the Wild Rubis concept car give it a wild yet sophisticated look. The colour of the ruby
red bodywork changes with the intensity of the light, emphasising its sculptural shapes.
A rich tone that completes the chromatic selection of deep and emblematic DS colours.

 Source: Offical Citroen Wild Rubis Latest News 23rd May 2013.

 

 

 

Wild Rubis Concept Car
Citroen Official Video 2013